Our vision
A pillar of strategy and focus
We have an ambitious vision on how to be stewards of the University’s mission—and a tactical roadmap to get us there.
Discover our vision and goals
Inspiring, connecting, and engaging
Fueled by purpose
We’re creative and agile communicators and marketers, eager to amplify all things Rochester.
Showcasing “ever better” (Meliora)
We bring Rochester’s mission to life: “Learn, Discover, Heal, Create—and Make the World Ever Better.” We take all the incredible things that happen at Rochester and shape them in ways that inspire local, national, and global audiences to engage with the University.
Our leadership
The first VP for marketing and communications
Page Hetzel’s arrival marked the beginning of broad operational, strategic, and cultural change for the office.
Meet Page
Our team of experts
Navigators of story and strategy
We’re an award-winning group of creative and digital professionals who specialize in meeting the complex communication needs of a global research university.
Meet the team
Our partners
Like one big orchestra
Our office works closely with many marketing, communications, and digital teams across the institution on messaging and branding efforts. Please reach out to these teams directly for inquiries related to their focus areas.
Explore University-wide contacts