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University of Rochester

Barry Florescue Undergraduate Business Program

Undergraduate Program

BS Requirements

The BS program is best for students interested in studying a business discipline in greater depth. If you have questions about or want to enroll in the undergraduate business program, please contact us to schedule an appointment or visit during walk-in hours.

Requirements for a BS in business:

  • Satisfactory completion of prerequisite in calculus (AP/IB credit is acceptable and courses are not subject to the College’s overlap policy)
  • Core set of nine required courses
  • Six courses in one of the tracks listed below

Completing the required coursework above satisfies the College’s upper-level writing requirement.

Students in the classes of 2017 through 2019 have the option to complete the previous BS requirements.

 

Prerequisite

One of the following calculus sequences or its equivalent:

  • MATH 141, 142, & 143
  • MATH 161–162
  • MATH 171–172

Core

All of the following courses are required:

  • One statistics course*
    • Required for finance and business analytics tracks and preferred for all tracks: ECON 230, STAT 213, or MATH 203
    • Also suggested: STAT 211, STAT 212, STAT 216, PSYC/CSSP 211, PSCI 200, and PSCI 201
  • ECON 108: Principles of Economics*
  • ECON 207: Intermediate Microeconomics
  • ACC 201: Financial Accounting
  • FIN 205: Financial Management or FIN 204: Principles of Finance
  • CIS/GBA 220: Business Information Systems and Analytics
  • BUS/GBA 221: Operations and Strategy
  • MKT 203: Principles of Marketing
  • STR 203/ECON 214: Economic Theory of Organizations

*Students who received AP or IB credit for ECON 108 must take one additional higher-level ECO course.

Tracks

Accounting Track (6 Courses)

Flyer

ACC 221: Managerial Accounting (S)
ACC 224: Intermediate Accounting I (F)
ACC 225: Intermediate Accounting II (S)
ACC 226: Auditing (F)
ACC 227: Individual Income Tax (F)
ACC 228: Corporate, Gift & Estate Taxes (S)

Business Analytics Track (6 Courses)

Flyer

CIS 191: Introduction to Programming for Business Analytics (F/S) OR CSC 161: Intro to Programming 
ECON 231W: Econometrics (F/S)
CIS 240: Data Management and Descriptive Analytics for Business (F)
CIS 242: Predictive Analytics (S)

Two of the following:

  • ACC 221: Managerial Accounting (S)
  • CIS/GBA 211: Business Modeling with Excel (F/S)
  • ECON 217: Contract Theory (F)
  • ECON 233: Applied Econometrics (S)
  • ECON 288: Game Theory (F/S)
  • FIN 234: Portfolio Theory & Analytics (F)
  • FIN 241: Real Estate Principles (S)
  • MKT 212: Marketing Research & Analytics (F)
  • MKT 233: Advertising and Social Media (S)
  • STR 221: Business Strategy (S)
  • STR 241: Pricing Strategy (F)
Entrepreneurship Track (6 Courses)

Flyer

One of the following:

  • ENT 223: Planning and Growing Business Ventures (S)
  • ENT 225: Technical Entrepreneurship (F)

Select five from below:

  • ACC 221: Managerial Accounting (S)
  • BUS 201: Impactful Presentations* + BUS 210: Art of Pitching*
  • CIS/GBA 211: Business Modeling with Excel (F/S)
  • ENT 227: Entrepreneurship for Not-for-Profits (every other S, odd years)
  • FIN 213: Corporate Finance (F)
  • FIN 233: Mergers and Acquisitions (every other F, even years)
  • FIN 241: Real Estate Principles (S)
  • LAW 205: Business Law: Contracts and Legal Entities (F)
  • LAW 250: Business Law: Transactions and Other Topics (S)
  • MKT 212: Marketing Research and Analytics (F)
  • MKT 213: Marketing Projects and Cases (F/S)
  • MKT 233: Advertising and Social Media (S) 
  • MKT 235: Product and Brand Strategy (F)
  • PSCI 238: Business & Politics
  • PSCI 244: Politics & Markets
  • SOCI 310K: Social Network Theory and Entrepreneurial Activity in Silicon Valley I (S)
  • SOCI 311K: Social Network Theory and Entrepreneurial Activity in Silicon Valley II (S)
  • STR 221: Business Strategy (S)
  • STR 241/ECON 241: Pricing Strategy (F)

*2 credit course

Finance Track (6 Courses)

Flyer

ACC 222: Financial Statement Analysis (S)
FIN 206: Investments (S)
FIN 213: Corporate Finance (F)
FIN 224: Options, Futures & Derivatives (F) OR MATH 210: Introduction to Financial Mathematics (F/S)

Two of the following:

  • ACC 221: Managerial Accounting (S)
  • CIS/GBA 211: Business Modeling with Excel (F/S)
  • ECON 209: Intermediate Macroeconomics (F/S)
  • ECON 211: Money, Credit and Banking (S)
  • ECON 217: Contract Theory (F)
  • ECON 233W: Applied Econometrics (S)
  • ECON 271: Behavioral Economics (F)
  • FIN 233: Mergers and Acquisitions (every other F, even years)
  • FIN 234: Portfolio Theory & Analytics (every other F, odd years)
  • FIN 241: Real Estate Principles (S)
  • FIN 242: International Finance (S)
  • STR 221: Business Strategy
  • STR 241/ECON 241: Pricing Strategy (F)
Marketing Track (6 Courses)

Flyer

Choose at least (4), up to (6) from below:

MKT 212: Marketing Research and Analytics (F)
MKT 213: Marketing Projects and Cases (F/S)
MKT 233: Advertising and Social Media (S)
MKT 235: Product and Brand Strategy (F)
MKT 237: Digital Marketing Strategy (S)
STR 241: Pricing Strategy (F)

Choose remaining (0-2) from below:

  • ANTH 227: Local and Global Market Research (F)
  • BUS 118/GBA 241: Business Ethics (S, even years)
  • CIS/GBA 211: Business Modeling with Excel (F/S)
  • PSYC 264: Industrial and Organizational Psychology (S)
  • STR 221: Business Strategy (S)
  • STAT 221W: Sampling Design (F)

Students can use the following worksheets to help plan their courses: