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University of Rochester

Barry Florescue Undergraduate Business Program

Undergraduate Program

BS Requirements

The BS program is best for students interested in studying a business discipline in greater depth. If you have questions about or want to enroll in the undergraduate business program, please contact us to schedule an advising meeting.

Requirements for a BS in business:

  • Satisfactory completion of prerequisite in calculus (AP/IB credit is acceptable and courses are not subject to the College’s overlap policy)
  • Core set of nine required courses
  • Six courses in one of the tracks listed below

Completing the required coursework above satisfies the College’s upper-level writing requirement.

Students can only officially declare for one BS Business track (accounting, business analytics, finance, entrepreneurship, information systems, or marketing).

Prerequisites

Students are eligible to officially declare for the BS business major by submitting a major declaration form once all prerequisite courses have been completed or are enrolled in the last calculus course in the sequence (MATH 143, MATH 162, or MATH 172). 

One of the following calculus sequences or its equivalent:

  • MATH 141, 142, & 143
  • MATH 161–162
  • MATH 171–172

Core

All of the following courses are required:

  • One statistics course*
    • Required for finance and business analytics tracks and preferred for all tracks: ECON 230, STAT 213, or MATH 203
    • Other options: STAT 211, STAT 212, STAT 216, PSYC/CSSP 211, PSCI 200, or PSCI 205
  • ECON 108: Principles of Economics*
  • ECON 207: Intermediate Microeconomics
  • ACC 201: Financial Accounting
  • FIN 205: Financial Management (or FIN 204: Principles of Finance if previously taken)
  • MKT 203: Principles of Marketing
  • CIS/GBA 220: Business Information Systems and Analytics
  • BUS/GBA 221: Operations and Strategy
  • STR 203/ECON 214: Economic Theory of Organizations

*Students who received AP or IB credit for ECON 108 must take one additional higher-level ECON course.

Tracks

Accounting Track (6 Courses)

BS business accounting track overview and course requirements flyer.

ACC 221: Managerial Accounting (S)
ACC 224: Intermediate Accounting I (F)
ACC 225: Intermediate Accounting II (S)
ACC 226: Auditing (F)
ACC 227: Individual Income Tax (F)
ACC 228: Corporate, Gift & Estate Taxes (S)

F= offered fall semester
S= offered spring semester
F/S= offered both fall and semesters

Business Analytics Track (6 Courses)

Flyer

CIS 191: Introduction to Programming for Business Analytics (F/S) or CSC 161: Intro to Programming 
ECON 231W: Econometrics (F/S)
CIS 240: Data Management and Descriptive Analytics for Business (F)
CIS 242: Predictive Analytics (S)

Two of the following:

  • ACC 221: Managerial Accounting (S)
  • BUS 389: Business Research
  • CIS 211: Business Modeling with Excel (F/S)
  • ECON 217: Contract Theory (F)
  • ECON 233: Applied Econometrics (S)
  • ECON 288: Game Theory (F/S)
  • FIN 246: Cryptocurrencies, Blockchain, and FinTech (F)
  • MKT 212: Marketing Research & Analytics (F)
  • MKT 233: Advertising and Social Media (S)
  • STR 221: Business Strategy (S)
  • STR 241: Pricing Strategy (F)

F= offered fall semester
S= offered spring semester
F/S= offered both fall and semesters

Entrepreneurship Track (6 Courses)

Sell sheet.

ENT 101: Introduction to Entrepreneurship (F)
ENT 223: Planning and Growing Business Ventures (S) OR ENT 225: Technical Entrepreneurship (S)

Select four from below:

  • ACC 221: Managerial Accounting (S)
  • BUS 201: Impactful Presentations OR BUS 210: Art of Pitching (S)
  • BUS 118: Business Ethics (S, even years)
  • BUS 217: Business Leadership (S)
  • BUS 241: Boom, Bust, and Bubbles (S)
  • BUS 389: Business Research
  • CIS 211: Business Modeling with Excel (F/S)
  • ENT 227: Entrepreneurship for Not-for-Profits (every other S, odd years)
  • FIN 213: Corporate Finance (F)
  • FIN 233: Mergers and Acquisitions (every other F, even years)
  • FIN 241: Real Estate Principles (S)
  • FIN 246: Cryptocurrencies, Blockchain, and FinTech (S)
  • LAW 205: Business Law: Contracts and Legal Entities (F)
  • LAW 250: Business Law: Transactions and Other Topics (S)
  • MKT 212: Marketing Research and Analytics (F)
  • MKT 213: Marketing Projects and Cases (F/S)
  • MKT 233: Advertising and Social Media (S) 
  • MKT 235: Product and Brand Strategy (F)
  • MKT 237: Digital Marketing Strategy (S)
  • PSCI 238: Business & Politics (S)
  • PSCI 244: Politics & Markets (S)
  • SOCI 310K: Social Network Theory and Entrepreneurial Activity in Silicon Valley I (S)
  • SOCI 311K: Social Network Theory and Entrepreneurial Activity in Silicon Valley II (S)
  • STR 221: Business Strategy (S)
  • STR 241/ECON 241: Pricing Strategy (F)

F= offered fall semester
S= offered spring semester
F/S= offered both fall and semesters

Finance Track (6 Courses)

Flyer

ACC 222: Financial Statement Analysis (S)
FIN 206: Investments (S)
FIN 213: Corporate Finance (F)
FIN 224: Options, Futures & Derivatives (F) or MATH 210: Introduction to Financial Mathematics (F/S)

Two of the following:

  • ACC 221: Managerial Accounting (S)
  • BUS 241: Boom, Bust, and Bubbles (S)
  • BUS 389: Business Research
  • CIS 211: Business Modeling with Excel (F/S)
  • ECON 209: Intermediate Macroeconomics (F/S)
  • ECON 211: Money, Credit, and Banking (S)
  • ECON 217: Contract Theory (F)
  • ECON 233W: Applied Econometrics (S)
  • ECON 271: Behavioral Economics (F)
  • FIN 233: Mergers and Acquisitions (every other F, even years)
  • FIN 241: Real Estate Principles (S)
  • FIN 242: International Finance (S)
  • FIN 244: Asset Management (F)
  • FIN 246: Cryptocurrencies, Blockchain, and FinTech (S)
  • STR 221: Business Strategy (S)
  • STR 241/ECON 241: Pricing Strategy (F)

F= offered fall semester
S= offered spring semester
F/S= offered both fall and semesters

Information Systems Track (6 Courses)

bs-information-systems.jpg

MATH 150: Discrete Math (F/S)
CSC 170: Intro to Web Development (F)
CSC 171: Intro to Computer Science (F/S/SM)
CSC 172: Data Structures and Algorithms (F/S/SM)

Two of the following:

CSC 210: Web Programming (F)
CSC 214: Mobile App Development F (iOS) / S (Android) / SM (iOS)
CIS 242: Predictive Analytics for Business (S) or CSC 240: Data Mining (F/S)
CIS 240: Data Management and Descriptive Analytics for Business (F) or CSC 261: Database Systems (F/S/SM)

F= offered fall semester
S= offered spring semester
SM= offered summer

Marketing Track (6 Courses)

Flyer

Choose at least (4), up to (6) from the list below:

MKT 212: Marketing Research and Analytics (F)
MKT 213: Marketing Projects and Cases (F/S)
MKT 233: Advertising and Social Media (S)
MKT 235: Product and Brand Strategy (F)
MKT 237: Digital Marketing Strategy (S)
STR 241: Pricing Strategy (F)

Then, choose remaining (0-2) courses from below:

  • BUS 201: Impactful Presentations OR BUS 210: Art of Pitching (S)
  • BUS 118: Business Ethics (S, even years)
  • BUS 389: Business Research
  • CIS 211: Business Modeling with Excel (F/S)
  • PSYC 264: Industrial and Organizational Psychology (S)
  • STR 221: Business Strategy (S)
  • STAT 221W: Sampling Design (F)

F= offered fall semester
S= offered spring semester
F/S= offered both fall and semesters

Students can use the following worksheets to help plan their courses: